Tribes and Elements of Leadership – Enemy of Change

Tribes and Elements of Leadership – Enemy of Change

Enemy of Change

The largest enemy of change and leadership isn’t a “no.” It’s a “not yet.”

This book is about anyone who chooses to lead a tribe. It’s simple: There are tribes now, inside and outside of organizations. Every one of these tribes is yearning for leadership and connection.

This is an opportunity for you. For a long time the author has been writing about the fact that everyone is now a marketer. This book says something new. Everyone now is not just a marketer—everyone is now
is also a leader.

Not yet is the safest, easiest way to forestall change. Not yet gives the status quo a chance to regroup and put off the inevitable for just a little while longer. Change almost never fails because it’s too early. It almost always fails because it’s too late.  There’s a small price for being too early, but a huge penalty for being too late.

Get the book Tribes by Seth Godin.